chinese new year – David G. Schwartz

The Rise of Chinese New Year in Vegas Seven

gambling & culture, Vegas Seven • Dave • January 26, 2012 • bellagio, chinese new year, vegas seven

In today’s Green Felt Journal in Vegas Seven, I’ve got a piece about Chinese New Year’s impact on Las Vegas: Some people might consider the massive New Year’s Eve celebration—“America’s Party”—the ultimate night for Las Vegas casinos. True, that bash attracts more than 300,000 people each year. But ask the people charged with making money […]

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gambling & culture, Vegas Seven

Happy New Year!

In Las Vegas, it’s New Years all right…Chinese New Year. I’ve often said that casinos are in the forefront of commerce-driven multi-culturalism, and this is yet another example: Strip resorts are proclaiming, at considerably expense, their jubilation at the advent of the Year of the Dog. From the LV Sun: Marketing to Asian — particularly